Crompton launches integrated kitchen appliances in Pune with the grand opening of ‘Crompton Signature Studios’ – Punekar News
Pune, 20th June 2022: Today Crompton has launched its new integrated kitchen appliance products in Pune and PCMC. Pune is the first city in our launch sequence and in the coming weeks the products will be launched in the top 10 metros of India.
Crompton unveils a full range of 38 models including fireplaces, gas hobs, built-in ovens, built-in microwaves and dishwashers. These products have been developed based on extensive consumer research to specifically address unmet needs to make consumers’ lives enjoyable and comfortable in kitchens. Crompton’s innovation and development teams leveraged their expertise in consumer electrical, air management, user experience and user interface to achieve the above goals. -above.
These products are innovative and differentiated from existing products on the market, which makes them very attractive to consumers:
Quiet and powerful chimneys that are as quiet as AC (up to ~50% less noise) and can deliver suction as high as 2000 CMH.
Smart fireplaces with AutoOn and Autoclean functions that turn on automatically during cooking and clean themselves periodically
Gas cooktops are equipped with a flame failure safety device for safety and a digital timer that turns off the burner at the end of the stipulated time
Dishwashers with Turbo Drying technology for superior drying
Built-in ovens with Steam Pulse technology that allow you to cook Indian dishes as well as world cuisines
We are setting up Crompton Signature Studios for an unparalleled product and brand experience for our consumers. These stores have been designed exclusively with consumer preferences and easy product selection in mind, and are staffed by experienced business advisors.
The following Crompton Signature Studios are ready to invite consumers to Pune:
1. Shree Chamunda Appliances, Santosh Height, Stores 2 & 3, Opposite Apsara Theatre, Shankar Seth Road, Pune -37
2. Sharman Enterprises, Shop 5 & 6, Jagannath Krupa Sadan, Baner -Mahalunge Road. Pune – 45.
3. Rajdeep Enterprises, Shagun Chowk, Shastri Nagar, Pimpri Colony, Pune-17
Speaking at the CEO and Executive Director launch, Mathew Job said: “We are aiming to become one of the top three players in the segment within the next three years. We are investing and significantly increasing our capabilities in this space. Leadership is in our DNA and we look forward to winning this segment through our differentiated value proposition.”
VP of New Business, Nitesh Mathur, added, “Crompton has gained a deep understanding of its target consumer segment and will target them with a differentiated product line. We have received a very good response from the chain with the integration of several leading modular kitchen resellers and multi-brand outlets. In addition, we are also setting up exclusive high-end “Crompton Signature Studios” outlets. I want to express my gratitude and thanks to our iconic studio partners as well as other distribution partners.