LG Electronics’ new InstaView fridges feature innovative hygiene feature, unveiled in Nigeria

Global electronics giant, LG, has launched its new InstaView Door-in-Door fridge, which comes with enhanced features and design innovations for enhanced convenience in Nigeria. The new product was unveiled at EbonyLife Place in Lagos.

The sleek fridge comes with a wider glass panel for its InstaView which allows consumers to see 23% more inside the fridge while UVnano technology is present in the integrated water dispenser for better hygiene.

The new LG InstaView Door-in-Door refrigerator has been redesigned to enhance the lifestyle of health-conscious consumers.

LG InstaView illuminates the interior of the refrigerator with just two quick swipes on the clear glass while the Door-in-Door feature reduces interior cold air loss by providing a convenient space to keep frequently accessed items close at hand.

Lr: Hari Elluru, Corporate Marketing Manager, LG Electronics West Africa Operations; Rita Dominic-Anosike, LG Brand Ambassador and award-winning Nollywood actress; Dong Youn Kim, General Manager, LG Electronics West Africa Operations, and Brian Kang, General Manager, Home Appliances Division, LG Electronics West Africa Operations, at the official unveiling of the new LG InstaView UVnano, Side-by-Side, Door-in – Door refrigerators held in Victoria Island, Lagos Nigeria today.

The new design complements the flat stainless steel shape and exquisite look of the seamless InstaView refrigerator with a more immersive tinted glass panel in 2022 refrigerators. And, because the InstaView window is 23% larger than previous models, it’s now easier than ever to see what’s inside a refrigerator.

Commenting on the new refrigerator, Mr. Dong Youn Kim, General Manager of LG Electronics West Africa, said, “At LG, our goal has always been to provide our customers with the best product offerings that meet their needs and fashion. of life. With this goal in mind, we are delighted to introduce the new model of our InstaView refrigerator. Today, we are introducing the InstaView Door-in-Door® refrigerator model designed to improve ease of use and convenience for consumers. The new model is fully equipped with the energy efficient features and exceptional convenience required for the perfect kitchen life. »

“Our core value has always been to be one step ahead in finding latent customer needs and providing the best products and services that exceed customer expectations. With the introduction of the 2022 models of LG InstaView Door refrigerators -in-Door, we want our consumers to be able to enjoy farm-fresh food for longer,” said Mr. Brian Kang, General Manager of Home Appliances Division, LG Electronics West Africa.” Further reinforcing our notion of Healthy Home Solutions is where we seize the opportunity to provide consumers with innovations that enable consumers to live healthier lives through our product line.”

“With a new flat design and loaded with metallic decorations, the new fridge is minimalist yet sophisticated. For example, a double tap on the tinted glass illuminates the interior of the refrigerator, allowing users quick access to their favorite foods and beverages,” he said.

LG’s new InstaView Door-in-Door refrigerators now feature UVnano technology, which harnesses the power of light to effortlessly and effectively maintain a hygienic, germ-free water dispenser faucet.

UVnano is introduced on the company’s most premium water dispensing products to kill up to 99.99% of bacteria on the refrigerator dispenser tap. Users can also activate the UVnano feature with the press of a button for added peace of mind.

Using a plumbing-free method, the water dispenser operates without the need for a special connection to an external water source. Instead, LG offers an integrated water tank with a capacity of four liters.

LG InstaView Refrigerators Nigeria
Lr: Dong Youn Kim, Managing Director, LG Electronics West Africa Operations; Rita Dominic-Anosike, LG Brand Ambassador and award-winning Nollywood actress, and Hari Elluru, Corporate Marketing Manager, LG Electronics West Africa Operations, at the official unveiling of the new LG InstaView UVnano, Side-by-Side, Door -in – Door refrigerators held in Victoria Island, Lagos Nigeria today.

In addition to UVnano technology, LG’s health-focused features also include the HygieneFresh+ system, in which a dedicated air filter will remove up to 99.99% of bacteria that can adhere to food and drink stored inside. refrigerator compartments and will also minimize bad odors in the refrigerator. fridge.

Every new LG InstaView and Side-by-Side product in the line incorporates LG’s proven freshness enhancement systems, LINEARCoolin and DoorCooling.

LINEAR cooling minimizes temperature fluctuations, the number one cause of food spoilage. Simultaneously, DoorCooling+ evenly cools the entire refrigerator compartment by distributing a powerful airflow from a strategically positioned vent.

Karl M. Bailey