Softlogic launches its MAXMO brand of air conditioners in Sri Lanka – Adaderana Biz

Softlogic Retail (Pvt) Ltd., a wholly owned subsidiary of Softlogic Holdings PLC, launched its all-new line of aesthetically pleasing and energy-efficient air conditioners under the MAXMO brand on February 27, 2022, at all Softlogic and Softlogic showrooms. Max. -large including through its e-commerce site, mysoftlogic.lk.

Speaking to Managing Director of Softlogic Retail (Pvt) Ltd – Mr. Mohammed Rizvi said, “The steady rise of the MAXMO brand becoming a preferred choice for appliances and home appliances can be directly attributed to the customer’s confidence in Softlogic. Through our wide range of businesses within the retail space, we have built a strong and loyal customer base that trusts us in bringing them the best brands to enrich their lifestyle. MAXMO is one such brand where we have witnessed immense appeal. We currently sell many home appliances under the MAXMO brand, ranging from washing machines to a wide range of small appliances. Today we are excited to launch MAXMO air conditioners, the newest addition to the MAXMO family.

MAXMO presented two [02] air conditioner types – Inverter AC (with 3 BTU capacity options – 12,000/18,000/24,000) and Non-Inverter AC (with 4 BTU capacity options – 9,000/12,000/18,000/24,000 ). The 12,000 BTU option is ideal for a small living room, classroom, or dining room (500 to 600 square feet), with the 24,000 BTU option ideal for a large area (approximately 1,000 to 1,200 square feet). squares). In addition, MAXMO offers increasingly high energy savings and efficiency in use, minimizing overall electricity consumption, thanks to its ‘Flexible Inverter’ technology, with a 10-year warranty. Flexible inverter technology saves energy by cooling based on the number of people in the room, automatically adjusting in real time. It also includes features such as copper condenser, Bluefin anti-corrosion technology and eco-friendly R32 refrigerant. Service also extends to free site inspection and installation, up to 3 free services and 1 year full warranty and up to 10 year compressor warranty.

In conclusion, he said, “In keeping with Softlogic’s claim to provide customers with the best products in the lineup at every price point, backed by the highest quality of service, the MAXMO Air Conditioner brand is a welcome addition to the lineup. of air conditioners at Softlogic which also includes Panasonic, Samsung and TCL. We at Softlogic believe that the MAXMO line of air conditioners will help more customers switch from traditional fans to owning an air conditioner because of its affordability. It comes at an attractive monthly starting price of just Rs 1,682.

Softlogic Retail offers a host of attractive in-store offers; such as 0% interest-free installment programs on major credit cards for up to 60 months, as well as 18-month interest-free lease payment plans under Softlogic’s “Poli Free Hithata Free” program.

Softlogic is a local powerhouse in consumer electronics and home furnishings offering a diverse range of top popular international brands including state-of-the-art televisions, home theater systems, audio systems, refrigerators, washing machines, air conditioners, laptops, mobile devices. Phones, kitchen appliances and fitness equipment from some of the world’s most popular brands such as Panasonic, Samsung, Dell, Nokia, Acer, Candy, Whirlpool, Softlogic Prizm, Apple and TCL to name a few. Softlogic Furniture offers high quality modern and contemporary furniture with a wide range of sofas, recliners, beds, mattresses and bedroom sets, dining tables, cabinets, dressing tables, closets to make your home your haven and even offers a stylish desktop selection. Furniture including office chairs, executive tables, book shelves, drawer sets and more.

Karl M. Bailey